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Underdog Business Strategies




EXAMINE THE IDEA: 1 on 1 -- A 1-hour discussion of your business idea.


TWO CENTS FROM LEFT FIELD – a monthly email of insights and ideas about being a freelancer or a startup in today’s world.



STREET SMART SALES FORUM -- a Zoom Think Tank for ‘preneurs of all kinds every Wednesday. We discuss freelancing, starting up, and being a small, small business in today’s internet-dominated world.


INNOVATE CHARLOTTE  (– a local non-profit that provides mentorship to entrepreneurial efforts in Mecklenburg County. 


EXAMINE YOUR IDEA: Workshop – a 90-minute workshop, in-person or virtual.  It is a structured approach to figuring out what we know and need to know about a new business idea. 


THE 4-WEEK COACHING PLAN – one to four sessions over 4-weeks to design your TINYDOC Business Model - a succinct description of your business and what a prospect needs to know to make the purchase decision.

    [] Invoice sent after week 4 based on the number of  

       sessions used. Only pay for what you use.

    [] 1 session = $150, 2 = $200, 3 = $250, 4 =$300

    [] Max of 4 per 4-week period.





a 6-month all-access engagement for startups & freelancers to design a profitable business model and a suitable system to find and meet ideal prospects.


[1] Learn to be a one-person business

[2] Design a profitable business model

[3] Learn to use Linkedin to find & meet new ideal prospects

[4] Amend your Linkedin profile to cause first meetings

[5] Design auto-email campaigns to nurture relationships

[6] Design a buyer's journey using a 3-tiered product line

[7] Discover your client's motives for buying

[8] Unlimited access for 6 months 

Additional Information

Special Designation : CPDP (Consistent Positive Direction Pinnacle) - the art & science of affirmative and purposeful communication.
Business Hours : Monday - Friday, 8 am to 7 pm

Your Ideal Client

Interview with Nancy White and Lawrence Wingate

All about Underdog
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