birdsong gregory
A branding and marketing agency Humanizing business brands since 2001
Results-Driven B2P
Because it's really the (P)eople at the heart of a (B)usiness. We capture attention, make connections, and drive sales for B2B companies with our strategic branding and marketing services.
Click the images below to see our full work.
Services
Marketing and branding challenges come in all shapes and sizes, but when we apply our insights-based process, we deliver a consistently successful outcome through:
Research
If you don’t ask the right questions, you’ll never find new opportunities. Our incisive discovery process gets inside the heads and hearts of your target audience to build a solid evidence-based strategic foundation by:
- Qualitative Research
- Quantitative Research
- Secondary Research
- Marketplace Audits
- Competitor Audits
- Brand Equity Studies
- Concept Testing
Branding
- Brand Strategy
- Brand Positioning
- Brand Architecture
- Visual Identity
- Verbal Identity
- Naming
- Packaging
- Guidelines
- Launch Plans
- Campaigns
Marketing
If branding defines who you are, then think of marketing as how you get out and meet people. It’s a tactical process guided by business goals, market segmentation, target audiences, media planning, and content needs:
- Marketing Plans
- Campaign Development
- Media Strategy & Buying
- Content Development
- B2B Trade Advertising
- Event Design & Promotion
- Website Design & Development
- Reporting and Analytics
Celebrating the Wins
Our GDUSA 2025 Competition Winners
2025 was a year full of great projects here at birdsong gregory. We are excited to take a moment to celebrate the recognition we’ve received for our work by Graphic Design USA. Major thanks to our wonderful clients that made these projects happen: MHI, Domtar, and Bell & Associates.
You can check out our stuff and view other winners over at GDUSA.
