Charlotte Area Chamber & NBG - March Signature Event with Phil Lucey

Description

Join us for an insightful session with Phil Lucey, Executive Director of the North Carolina Press Association, as he shares the Top 10 things editors look for in a press release—and the Top 10 pet peeves that could be holding you back. Learn how to get your story published, why local newspapers remain a powerful platform for visibility, and how earned media (PR) can build credibility and goodwill for your business.

Key Takeaways:

✅ Discover the key elements of a compelling press release
✅ Learn how to gain media exposure and grow your brand’s presence
✅ Understand how newspapers remain relevant in the digital age
✅ Get first-hand insights from editors of 175+ NC newspapers
✅ Learn how to leverage local media for SEO, traffic, and community engagement
✅ Network with local business owners, marketing professionals, and community leaders

Who Should Attend?

🔹 Business owners & entrepreneurs
🔹 Marketing & PR professionals
🔹 Community leaders & activists
🔹 Engaged citizens who care about local media and its impact

Engage & Network

Take advantage of this interactive session, including a Q&A with Phil Lucey, group discussions, and networking opportunities. PLUS—stick around for lunch and connection time with Melissa and other attendees!

Complimentary Refreshments & Coffee

Date: March 12th 2025
Time: 10:00am-12:00pm
Location: Sugar Creek Brewery
215 Southside Dr
Charlotte NC 28217

Complimentary Parking on Site. 

Phil Lucey, Executive Director

Phil Lucey serves as the Executive Director of the North Carolina Press Association (NCPA), an organization representing newspapers across the state and supporting the public's right to know since 1873.  In his role, Phil advocates for the vital role newspapers play in serving communities, upholding democracy, and driving local economies.

Before joining NCPA in 2016, Phil was the Executive Director of the New Mexico Press Association from 2010 to 2016 and served as the Advertising Director of the New England Newspaper Association from 2004 to 2010. His extensive experience in the newspaper industry has made him a prominent advocate for the enduring significance of newspapers in society. ncpafcu.org

Phil also holds leadership positions in various organizations, including serving as Board Vice-Chair of the North Carolina Press Association Federal Credit Union.